Case study · trainer website

Przyboy

A personal trainer website in Gdańsk. CMS, Google reviews, local SEO and simple contact — with no technical upkeep on the client side.

  • Gdańsk
  • self-editing
  • Google reviews
Strona trenera personalnego Przyboy
Strona trenera personalnego Przyboy1 / 1
Problem

The trainer needed a site that sells trust.

In local services a client has to see quickly who they will work with, what it costs and how to get in touch.

Before the rollout

  • The offer and the pricing had to be clear without an intro call.
  • Google reviews were an important proof of trust.
  • The client should not have to deal with the technical side of the site.

After the rollout

  • The page leads from the person, through the offer and the prices, to contact.
  • The CMS allows updating content and subpages without a developer.
  • Technical care stays in place after the rollout.
Scope

Local marketing without a heavy back office.

The goal was to pair a simple service sale with a panel that stays out of the client’s way.

  1. Hero and offer

    Shows quickly who the trainer helps and what you can come with.

  2. Pricing

    Plans are visible without forcing contact just to get the basics.

  3. Google reviews

    Proof of trust is part of the page, not a footnote at the end.

  4. CMS and care

    The client gets simple editing; the technical upkeep stays with Rysiu o IT.

Outcome

What changed.

Simpler contact

The visitor has a short path: the person, the offer, the price, the form.

Fewer technicalities

The client can grow the site without learning hosting, deploys and integrations.

For personal services a site cannot sound like a catalogue. It has to show the person, the result and the simplest next step.

For a personal service the site has one job: shorten the road from "who is this" to "I am writing to them". Book a free consultation